{"id":2707,"date":"2022-09-22T15:57:45","date_gmt":"2022-09-22T19:57:45","guid":{"rendered":"https:\/\/innovosales.com\/?p=2707"},"modified":"2023-04-06T20:22:25","modified_gmt":"2023-04-07T00:22:25","slug":"3-steps-for-founders-to-become-better-sales-managers","status":"publish","type":"post","link":"https:\/\/innovosales.com\/blog\/3-steps-for-founders-to-become-better-sales-managers\/","title":{"rendered":"3 Steps For Founders To Become Better Sales Managers"},"content":{"rendered":"\t\t
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Being a successful business owner or a CEO doesn\u2019t automatically make you a great sales manager.<\/p>

Of course, you know how to sell the heck out of your own stuff! You\u2019ve been doing it successfully for years. But, for business continuity and growth, you\u2019ll need to figure out a solution that allows you to effectively distill years and years worth of sales expertise and industry knowledge down to the rest of your sales organization. After all\u2026you are your own best case study on how to sell your product or service successfully!<\/p>

For owners and CEOs who are used to selling on their own but are starting to manage their own sales teams, the transition from a one-man-band to a full-fledged sales organization can come with some growing pains. Let\u2019s talk about these common roadblocks and actionable tips to overcome these barriers based on years of my own personal experience. These organizational solutions will help your sales team become more effective and create a roadmap for new team members as your business continues to scale.<\/p>

And don\u2019t worry, it doesn\u2019t involve a massive change or overhaul to your organization. In fact, you can implement these tips within the next three weeks of sales team meetings (and yes, you should be having a sales meeting every single week!).<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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\"\"<\/figure>

ROAD BLOCK 1<\/h3>

You Are the Leading Expert of Your Own Business<\/p><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\t\tThe first roadblock for CEOs-turned-sales-managers is the reality that you can\u2019t hire your own sales replacement. No one in the sales organization will ever be as good as you. As the founder, you fundamentally understand your business inside and out because you\u2019ve lived and breathed it since its inception. When it comes to your sales organization and team members, it\u2019s about managing expectations and knowing their knowledge will come with limits. \t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\"\"<\/figure>

SOLUTION<\/h3>

Train Your Team to Identify Your Ideal Customer and The Problems They Are Experiencing<\/p><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Hard truth time – it’s unrealistic to expect a new or non-seasoned salesperson to grasp the depth of knowledge and experience that you<\/strong>, as the business owner, bring to the table. But, you can teach your sales org members a series of steps to help each team member increase their sales knowledge and expertise over time. The first meeting with your sales team should be a discovery session to identify and answer:<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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